Maverick director Ram Gopal Varma’s new Telugu film, Katha Screenplay Darskatvam Appalraju, was launched on Friday morning (August 27, 2010) at Annapoorna Studios in Hyderabad. This is one of the unique launch ceremonies held in Tollywood in the recent times. Former glamour queen Sridevi landed in Hyderbad all the way from Mumbai to grace this ceremony and she sounded the clapboard. While Nagarjuna, K Raghavendra Rao, Srinu Vytla, Gunashekar and others were present. Several other Celebes like Naga Chaitanya, Sumanth, Rana, and the film’s hero Sunil and heroine Colors Swathi and several producers and directors graced the occasion.
Interestingly, a song from the film was also played on the dais and the said song criticizes all the current directors including K Raghavendra Rao, Vinayak, Sreenu Vytla, Kodi Ramakrishna, Gunashekar, etc. Gunashekar and Raghavendra Rao kept on laughing at the remarks. The song is written by lyricist Kaluva Sai.
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